ИСТИНА

Colors and emotions are related and this relation could be visualized in two-dimensional space. Participants were asked to measure subjective differences between expressions of basic emotions and basic colors, all presented on the computer monitor. Multidimensional scaling was used to create an integrated color-emotional space. Participants rated differences similarly, which suggests that relations between colors and emotions are universal. This integrative color-emotional space has two dimensions with core emotional axes “valence” and “arousal”. These findings are in agreement with our previous work.