Аннотация:Enterprises in the transition to a circular economy model and implementing circular R-strategies do not always evaluate their effectiveness and impact (sometimes limited) on achieving their goals. The purpose of the study is to review the main 10R strategies and their classification from the standpoint of preserving the value of materials (products) during their repeated use in order to have a more complete picture of the possibilities of various circular R strategies and their impact on the implementation of circular solutions by enterprises. The object of the study is the R-strategies of the circular economy model. The subject of the study is the characteristics of R-strategies and their classification from the point of view of the life cycle of production and use of the product (R-strategy “high level” and R-strategy “low level”).